Souda (pronounced "soh-duh") is a Japanese word that roughly translates to "Oh, yeah!"
Souda was founded in September, 2012 by recent graduates of Parsons School of Design. Consisting of the collaborative work of Isaac Friedman-Heiman, Shaun Kasperbauer, and Luft Tanaka, Souda designs and manufactures furniture, lighting, and home decor in New York City. With a rich material vocabulary, Souda utilizes a process-driven approach to create objects that are embedded with character. By combining in-house production with components produced by local machinists, woodworkers, and metal shops, Souda's objects are as uniquely expressive as they are well-crafted.
Photography by Souda and Courtney Reagor
Logo by Josefina Santos